Meta Consent API
Communicate with Meta about user's consent.
When a user grants consents to a service named either `Facebook`, `Facebook Pixel` or `Meta Pixel`, send consent signal to Meta enable tracking. You do not need this integration if you are completely blocking Meta scripts until consent. This integration loads the Facebook pixel JS and sets the default consent status. This is useful if you cannot block Meta scripts until consent.
Detailed Overview
The Meta Consent API integration enables seamless communication between your CookieChimp consent management platform and Meta's advertising ecosystem. This integration automatically sends user consent signals to Meta's servers when users grant or deny permission for Facebook Pixel, Instagram Pixel, and other Meta tracking technologies. The integration ensures that Meta's advertising algorithms respect user privacy choices while still allowing you to benefit from Meta's powerful advertising capabilities. When users consent to marketing cookies, the integration immediately notifies Meta's systems, enabling personalized advertising that complies with privacy regulations. Conversely, when users deny consent, Meta's tracking is automatically disabled, ensuring full GDPR and CCPA compliance. This creates a privacy-respecting advertising experience that maintains campaign effectiveness while protecting user data.
